Instructional Designer

Who am I?

Hi, I’m Ginger Nichols, CPTD and I’m an Instructional Designer and eLearning Developer at my own company, Ginger Nichols Design Group, LLC.

Although I opened my company on April 11, 2017, I have years of instructional design and eLearning experience, plus a team of talented developers, graphic designers, and writers that I work with. We are all focused on one thing – building awesome learning experiences for your learners.

I build things

My team and I build custom training using tools like Articulate Storyline, Adobe Captivate, InDesign, and Photoshop. We work with you to uncover your needs and then propose a solution – from storyboard to final product.

We can help you with all kinds of learning – instructor led training, job aids, performance support tools and eLearning. The intersection of learning and technology is our sweet spot.

I make them relevant

Training made just to check a box is boring. I build training because learners need to change their behavior to be successful at their jobs. It’s my job to work with a team of project sponsors, subject matter experts and learners to sort through content to determine the essential information that learners needs to know. I then develop a visually interesting learner-centric solution to deliver this information.

And engaging

Some people aren’t big fans of sitting through training. It’s my job to make it easy for the learner. As Instructional Designers we have a variety of tools at our disposal to create memorable experiences for learners that will assist them with remembering. I can incorporate tools like storytelling and games into training to help learners retain the content.

The Magic?

There’s no magic. No secret sauce. Instructional Design is simply finding the best way to connect with learners. It’s a field for life-long learners since it’s constantly evolving with new technology, techniques and theories to engage our learners.

Take a look around

Take a look at my portfolio. Reach out. I’m always up for talking about Instructional Design, eLearning or Matt Nathanson. 🙂 Just head on over to my contact page.